As I was thinking about writing this first blog, I opened
the latest issue of Fast Company to an article written by its editor
Robert Safian, “The Secrets of Generation Flux.” I have been poking around the issue of rapid
change and our inability as retailers to embrace it for quite a few years—even
going so far as to develop a conference with some friends (that never quite got
off the ground) called ‘Reinventing Retail.”
An article in a recent issue of Harvard Business Review appeared
with the same name. Lesson learned yet again:
“If you snooze, you lose.”
In the Fast
Company article, Safian writes:
When businesspeople search for the
right forecast [to describe how business will transform]—the road map and model
that will define the next era—no credible long-term picture emerges. There is one certainty, however. The next decade or two will be defined more
by fluidity than by any new, settled paradigm; if there is a pattern to all
this, it is that there is no pattern.
The most valuable insight is that we are, in a critical sense, in a time
of chaos (http://www.fastcompany.com/magazine/162/generation-flux-future-of-business).
As a
GenFluxer myself—being a GenFluxer has more to do with a mind-set than a
demographic—I long ago made friends with change. In fact, my various careers in academia,
publishing, multichannel retail, customer experience management—and a diverse
consulting practice—well fits the GenFluxer definition. I had to chuckle when one of the women
interviewed—Raina Kaumra (who admits to skill hoarding) says: “So many people tell me, ‘I don’t know what
you do.’” How many times have I heard that?
What’s this
blog about: How we as retailers are
coping with rapid change, how we can keep our businesses viable when our
assumptions and practices no longer seem relevant, what we might learn from
other businesses about innovation and outmoded legacies, how our failure to
adapt is leading us astray, and how we can regain the sense of agility our
mom-and-pop forebears once knew instinctively—keep it fresh, keep it changing,
and keep them coming.
So, what
are your thoughts as we face a New Year of Unknowns?
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